Basic ChatGPT Prompts for Marketing

1. “Generate [number] blog ideas for [product or niche] for [audience] at different stages of their buyer journey. For each idea, include the content angle, who it is for, and suggested keywords.”

Why I use this prompt: When planning campaigns, I aim to add content ideas for each stage of the customer funnel. Sometimes I get stuck trying to find fresh angles for a particular stage, so I use this prompt to give me ideas.

2. “Rewrite [copy/image] for flow and tone based on the previous articles and messaging guidelines.”

Why I use this prompt: I often use ChatGPT as my editorial assistant. I’ll usually dump rough ideas and points into a prompt and then ask it to organize and polish them. Of course, I don’t use the rewrite verbatim, but it helps me structure my thoughts.

3. “I have attached my article structure and a [industry report]. Extract specific insights and data from the report to support the article. For each piece of information, include the source page so I can cite it.”

Why I use this prompt: This prompt is a lifesaver since I don’t like reading a 60-page report to find one relevant data point. You can quickly extract data points from long reports and contextualize them to your content by using this prompt.

However, make sure you always cross-check the source since ChatGPT can sometimes make up facts.

4. “Act as a professional YouTube scriptwriter. Write a [X-minute] script in [niche] using the first point POV. Inject curiosity every 4-5 sentences. End every paragraph with a soft cliffhanger. The goal is to educate the audience about [topic] while promoting [product] naturally.”

5. “Here is a transcript of a call [transcript]. Summarize the key takeaways, action items for each stakeholder, deadlines, and any follow-up questions. “

Why I use this prompt: I find this prompt incredibly useful for client and internal calls. Marketing calls often cover a wide range of topics — social media, budget allocations, urgent customer emails, and more. It’s easy to lose track of who’s responsible for what. Then, you’re stuck re-listening to an entire recording, trying to piece together information. Instead, use this prompt to get a handy summary of all the important points.

6. “Create a social media calendar based on the following content pillars: [pillars] for [product]. Given the nature of our product, analyze which social platforms will give us the most traction to achieve [goal].”

7. “Act as a senior advertising strategist. Create a 90-day advertising campaign for [brand, company, or service] targeting [target audience]. Include key messages and taglines, promotional channels, and sample ad copy.”

8. “Outline a 5-email sequence for new subscribers who have downloaded [lead magnet]. Adopt a value-driven approach building on each topic in the lead magnet.”

Once you have the outline for your email sequence finalized, use Hubspot’s Free AI Email Writer to draft effective emails in seconds.